The Mental Game is the Game!
Brands & Blueprints

How It
Works

Four years. One project. Ten units per year. Three lanes of self-direction that develop from Grade 9 through graduation. Here is the full structure.

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Four years. One project. Everything builds.

Each grade year advances the same project, the same project, continuing and deepening from Grade 9 through graduation. It grows. By Grade 12 the student is working at a level that reflects four years of compounding development in one domain, not four separate one-year experiences.

Each grade year has a defining event. Grade 9 has the Challenge Point, when something genuinely fails and the student learns to analyze the failure honestly. Grade 11 has the Refinement Point, when the project is working but the gap between adequate and excellent becomes visible. Grade 12 has the Graduation Presentation, when everything the student has built is presented to a domain expert who can evaluate it honestly.

Grade 9
The Foundation Year
Lane 1 ยท Guided
Project selected and launched
Financial or impact baseline established
The Challenge Point: genuine project failure analyzed at root cause
Spanish I Year 1 begins (0.5 credit)
6.0 credits earned
Grade 10
The Analytical Year
Lane 2 ยท Independent
Causal inference introduced
Practitioner presentation to real audience
Spanish I completes, oral assessment administered
Fine Arts I completes, portfolio review conducted
12.0 credits cumulative
Grade 11
The Refinement Year
Lane 3 ยท Self-Directed
Publication standard writing and analysis
The Refinement Point: gap from excellent precisely named; deliberate practice protocol designed
Oral history interview with 30-year domain practitioner
Spanish II Year 1 begins (0.5 credit)
18.0 credits cumulative
Grade 12
The Graduation Year
Lane 3 Year 2 ยท Graduation Standard
Four-year practitioner account and scientific contribution statement
Graduation Presentation to domain expert audience
Spanish II completes, oral assessment administered
Fine Arts II completes, portfolio review conducted
24.0 credits cumulative

Ten units. Every year. Bookended by the mental game.

Every grade year is organized into ten units. The unit names are the same across all four years, Know Your Project, Know Your Science, Know Your Design, and so on, but what the student does in each unit advances every year. A Grade 12 student doing Unit 1 is operating at a completely different level than a Grade 9 student doing the same unit.

Every unit opens with a Preparation section in the Mental Game Notebook, and closes with a Reflection section. These bookends are not optional. They connect who the student is becoming to the work they are doing, the inside-out structure of the whole curriculum, made concrete at the unit level.

Opens Every Unit
Preparation
Mental Game Notebook, connects identity and belief to the work ahead
The Unit Work
Track Project Guide
All academic subjects integrated, writing, mathematics, science, history, and domain-specific practice, all applied to the student's project
Closes Every Unit
Reflection
Mental Game Notebook, honest accounting of what the unit produced and what the student is carrying forward
01
Know Your Project
Where the project actually stands, honest, documented, with baselines and targets set
02
Know Your Science
The science most relevant to the domain, advancing from descriptive to frontier each year
03
Know Your Design
The architecture, plan, or design of the project, advancing in scale and analytical rigor
04
Know Your Audience
The people the project serves, researched, analyzed, and communicated to specifically
05
Know Your Voice
Presentation to a real audience, advancing from practitioner to leadership to graduation standard
06
Know Your Project at Scale
Financial or impact modeling at the scale the project is growing toward, all calculations shown
07
The Development Event
G9, 10: Challenge Point. G11: Refinement Point. G12: Excellence Standard. The hardest unit every year.
08
Know Your Results
Honest accounting of what the project has actually produced, honest accounting
09
Know Your Legacy
Where the work sits in the tradition of the domain, oral history, tradition placement, civic arc
10
Complete Your Blueprint
Blueprint completed for the year, Credit Verification signed, next year's Launch Plan written

Self-direction that actually develops, year by year.

Lane 1
Grade 9
Guided

The student is learning what serious self-directed work requires. The facilitator is actively present, weekly contact, initiating check-ins, walking through the structure until the student can hold it independently.

Check-ins
Weekly, facilitator-initiated
The Mental Game or Mindset Notebook
Practitioner quality, descriptive, honest, documented
Facilitator
Active guide, teaches the structure as much as evaluates the work
Key event
Challenge Point, genuine failure analyzed at root cause
Lane 2
Grade 10
Independent

The student holds the pace and initiates contact when genuinely stuck. The facilitator monitors, challenges, and evaluates, but waits to be asked rather than prompting. The student is learning that the standards are real and the work is theirs.

Check-ins
Every 2, 3 weeks, student-initiated
The Mental Game or Mindset Notebook
Analytical, causal inference, multi-scenario modeling
Facilitator
Evaluator and challenger, holds the standard without scaffolding
Key events
Spanish I and Fine Arts I completion assessments
Lane 3
Grades 11, 12
Self-Directed

The student is entirely responsible for structure, pace, and quality. The facilitator conducts formal milestone reviews and holds the standard, without managing the process. This is the closest thing to professional practice available to a high school student.

Check-ins
Formal milestone reviews only, mid-year and year-end
The Mental Game or Mindset Notebook
G11: Publication. G12: Graduation, the honest standard of a four-year practitioner
Facilitator
Evaluator only, responds to student-initiated contact; does not scaffold
Key events
G11 oral history interview; G12 graduation presentation to domain expert

The document that grows across all four years.

1
Know Your Project
The honest record of what the project is and what it has produced
2
Know Your Science
The domain science that grounds the project's practice
3
Know Your Design
The architecture or plan of the project at current scale
4
Know Your Audience
The people the project serves, researched and documented
5
Know Your Voice
The practitioner's voice, earned through documented years of work
6
Know Your Project at Scale
Financial or impact model with documented assumptions
7
Project Documentation
Every significant action, dated, described, honestly accounted
8
Know Your Results
What the project has actually produced, honest accounting
9
Know Your Legacy
Where the work sits in the tradition of the domain
10
Completion and Next Year
Year-end accounting and the Launch Plan for the year ahead

The Blueprint is the living professional record of four years of serious self-directed work, built section by section, unit by unit, across all four grade years. At the end of every unit, the student updates the Blueprint sections touched by that unit's work. At the end of every grade year, the facilitator reviews all ten sections before signing the Credit Verification page.

The ten sections mirror the ten units. Section 1 holds the honest record of what the project is and what it has produced. Section 7 holds the dated log of every significant project action across the year. Section 10 is the completion, the graduation-day account in Grade 12, the Launch Plan for the year ahead in Grades 9 through 11.

At graduation, the Blueprint is a ten-section document built on four years of honest, specific, practitioner-level work. It is the most complete record a graduating student can produce of who they have become and what they have built. That is what a college, an employer, or an investor receives when a Brands and Blueprints graduate presents themselves.

The standard that the Blueprint is held to increases every year. Grade 9 is the descriptive practitioner standard, honest and documented. Grade 10 is the analytical standard, causal, specific, every number with a source. Grade 11 is the publication standard, the quality a serious domain publication would recognize. Grade 12 is the graduation standard, what a domain expert would receive as the honest four-year record of someone who has been doing serious work.

Nine subjects. All integrated into the project.

Every subject is applied to the student's project. There are no generic assignments. A student writing an essay is writing about their domain. A student doing mathematics is modeling their own data. A student studying science is engaging with the research most relevant to what they are building.

Spanish and Fine Arts are each two-year courses spanning two grade years. Spanish I completes in Grade 10 with a facilitator-administered oral assessment. Spanish II completes in Grade 12. Fine Arts follows the same structure, completing in Grades 10 and 12 with formal portfolio reviews. Every other subject runs all four years and earns 1.0 credit per year for the four-credit subjects, or 0.5 credit per year for the electives.

4.0 credits ยท All four years
English Language Arts
All writing applied to the project domain, advancing from descriptive practitioner to publication to graduation standard across four years.
4.0 credits ยท All four years
Applied Mathematics
Financial and impact modeling with real project data, advancing to causal inference, multi-variable regression, and four-year models with confidence intervals.
4.0 credits ยท All four years
Domain Science
The science most relevant to the project domain, from foundational in Grade 9 to primary research synthesis in Grade 11 and a scientific contribution statement in Grade 12.
4.0 credits ยท All four years
American & World History
Grades 9, 10: World History covering the domain's global and historical context. Grades 11, 12: The Contemporary West, the forces shaping the student's domain in the American West.
2.0 credits ยท G9, 12 (two courses)
Spanish
Spanish I (Grades 9, 10, 1.0 credit) and Spanish II (Grades 11, 12, 1.0 credit), each with professional domain application and a facilitator-administered oral assessment at completion.
2.0 credits ยท G9, 12 (two courses)
Fine Arts
Fine Arts I (Grades 9, 10, 1.0 credit) and Fine Arts II (Grades 11, 12, 1.0 credit), visual communication applied to the project domain, completing with a facilitator-conducted portfolio review.
2.0 credits ยท All four years
PE / Health
Physical development science and occupational health applied to the demands of the student's specific domain, advancing to a career-level health plan in Grade 12.
2.0 credits ยท All four years
Agriculture & Stewardship
Ecological and community stewardship science applied to the land and community the project depends on, advancing to a graduation stewardship plan with measurable commitments.
2.0 credits ยท All four years
Life Skills
Project governance, agreements, and civic voice, advancing from organizational foundations in Grade 9 to the graduation presentation and post-graduation network in Grade 12.

The facilitator does not need to be an expert in the domain. They need to hold the standard.

Grade 9
Active Guide
Weekly contact, facilitator-initiated
Teaches the structure of self-directed work
Holds space at the Challenge Point without providing the answer
Reviews Blueprint before Credit Verification
Grade 10
Standard-Holder
Check-ins every 2, 3 weeks
Administers Spanish I oral assessment
Conducts Fine Arts I portfolio review
Challenges favorable framing; requires honest analysis
Grade 11
Milestone Evaluator
Two formal milestone reviews (Unit 5 and Unit 10)
Responds to student-initiated contact only
Holds the excellence standard at the Refinement Point
Confirms oral history interview subject qualification
Grade 12
Graduation Evaluator
Two formal milestone reviews; responds to student contact
Administers Spanish II oral assessment
Conducts Fine Arts II portfolio review
Reviews graduation presentation script; signs Credit Verification

Tenney Training is available for facilitator support throughout the year. The curriculum provides facilitators with everything they need in the School and Parent Guide: scope and sequence with pacing, assessment rubrics for every deliverable, sample week schedules, standards alignment, and facilitator onboarding and training documentation. This is supported throughout.

A daily practice. Built on the equation.

The Mental Game Notebook runs alongside the Track Project Guide in every unit of every grade year. It is a structured daily practice, essential to the curriculum. It is the structured daily practice that connects who the student is to what they are building, T + B ร— A = R, made concrete in the work of the unit.

Each unit opens with a Preparation section in the Mental Game Notebook. The Preparation section connects the student's identity, belief, and readiness to the specific work the unit is about to require. Each unit closes with a Reflection section, the honest accounting of what the unit produced, what it revealed, and what the student is carrying forward.

The daily practice prompts run throughout the unit, structured around the same equation the whole curriculum is built on. Over four years, the practice develops the capacity for honest self-assessment that is the most important skill the curriculum produces. It is not separate from the academic work. It is what makes the academic work mean something.

The Mental Game Notebook is available in a The Mental Game or Mindset Notebook and the Faith Edition. Both editions are structurally and academically identical. The Faith Edition weaves scripture naturally alongside the curriculum content, integrated naturally into the same Preparation and Reflection framework the standard edition uses.

Used every unit
Track Project Guide
The student's primary academic book. All ten units, all nine subjects integrated, all academic deliverables produced here. One per track, one per grade year.
Used simultaneously, every unit
Opens and closes every unit
Mental Game Notebook
Preparation at the start of each unit. Daily practice prompts throughout. Reflection at the close. T + B ร— A = R, applied to the work of the unit.
The Mental Game or Mindset Notebook
Faith Edition
Choose your edition at checkout.

Is this right for your student?

Starting in Grade 9, mid-stream entry, or a school considering adoption, here is the honest answer for each situation.